What businesses can do to combat SaaS price hikes worth billions

2023 was another year of relentless price hikes across the software industry. 73% of SaaS vendors – including Zoom, Shopify, Atlassian, and Monday.com – raised list prices in the past 12 months, driving software inflation to 8.7%. That’s more than double the rate of headline inflation in the US.

Whilst general price increases are natural over time, opportunistic vendors have used inflation to hide much bigger hikes, raising prices to uncomfortably high levels in a bid to boost revenues.


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